We're seeking a dynamic B2B Marketing Specialist with focus on digital & exhibition channels to support our marketing team. 

Website Content-Management:

• Manage website content creation: copywriting, setting tasks to web & design team and result evaluating, content publishing to ensure it is accurate, engaging, and up-to-date. Execute SEO strategies, including keyword research, content optimization, and performance monitoring. Collaborate with the IT or web development team to promptly address technical issues.

Social Media Marketing:

• Content-creation for social media (planning, copywriting, setting tasks to design team, comments monitoring etc.), ensuring timely execution;
• Analyze social media metrics to improve content strategies and maximize audience reach;
• Propose and realize creative ideas for social media campaigns that align with overall marketing goals, through collaborative efforts.

Analytics and Reporting:

• Analyze marketing activities performance by using data from various analytical tools and collaborating with analytic manager internally;
• Ability to provide clear conclusions and recommendations to the product and marketing teams;

Exhibition Execution:

• Find and communicate with contractors, designers, and marketing specialists to research and select exhibitions that align with objectives and target audience. 
• Manage the budget, including booth space, travel, accommodation, and promotional items. 
• Design and set up the booth, check networking opportunities from organizers, and handle post-event follow-up.

Marketing Materials Production & Management:

• Availability control of the necessary and regularly updated set of promotional materials for the sales, exhibition activity, merchandising etc.;
• Copywriting and coordination of design team, external contractors;
• Creation of the client-customized content (presentations,  to support the sales team.

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Working from the office once/twice a week if you are in Riga, Latvia, and once a month if you are from other countries (Lithuania, Estonia, Poland).

Minimum Requirements

• At least 2 years of experience in a similar role within the IT / Telecom / Hi-Tech/ Entertainment (B2B);
• Hands-on experience with online marketing (SMM, website & SEO, online events, video for web) and offline channels (exhibitions, events etc.) management;
• Solid copywriting (English C1) skills;
• Confident working knowledge of analytics tools for web monitoring (Google Analytics 4 etc.);
• Understanding of design management principles for marketing purposes;
• Practical experience with Adobe Photoshop / Canva / PowerPoint and other design-related tools;
• Self-managing and results driven;

Would Be a Big Advantage

• Knowledge of paid advertising (Google Ads, LinkedIn ads, Meta ads etc.);

• Starting monthly compensation of EUR 2,500 gross;
• Advanced professional growth opportunities, promoting a world-famous drone show software;
• Friendly coworkers in a results-driven and dynamic international environment;
• Health insurance, if available in your location;
• Free parking available when you work from the office.

Send application and CV via email »»»

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